Sally Foran: Eight things I've learned from a decade as a beauty influencer

1. Less is more

The K Beauty 12-step routine was trending when I started my account. I dabbled in it myself before realising I was wasting vast sums of money and time. Our skin is a barrier, and there is only so much it can absorb. Plus, layering too many products can cause pilling, resulting in your makeup not sitting properly on the skin. Not a good look.

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